[1]毛辉. 动漫IP对非物质文化遗产的传播价值研究[J].镇江高专学报,2018,31(04):111-113.
 MAO Hui. Research on the value of animation IP dissemination to intangible cultural heritage[J].,2018,31(04):111-113.
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 动漫IP对非物质文化遗产的传播价值研究
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《镇江高专学报》[ISSN:/CN:]

卷:
31
期数:
2018年04期
页码:
111-113
栏目:
文化长廊
出版日期:
2018-10-30

文章信息/Info

Title:
 Research on the value of animation IP dissemination to intangible cultural heritage
文章编号:
1008-8148(2018)04-0111-03
作者:
 毛辉
 江苏联合职业技术学院苏州工业园区分院 数字艺术系,江苏 苏州215123
Author(s):
 MAO Hui
 Digital Art Department, Suzhou Industrial Park Branch of Jiangsu Union Technical Institute, Suzhou 215123
关键词:
 动漫IP非物质文化遗产传播价值
Keywords:
 animation IP intangible cultural heritage dissemination value
分类号:
G206.2
文献标志码:
A
摘要:
 分析非物质文化遗产动漫IP的视觉性、培养性、易受性。结合动漫IP,创新传播方式、品牌价值,可以促进非物质文化遗产的可持续发展。
Abstract:
 This thesis made an analysis of intangible cultural heritage of animation IP visualization, cultivation, and accessibility. Combining animation IP, innovative ways of communication and brand value can promote the sustainable development of intangible cultural heritage.

参考文献/References:

 [1] 王诗文,陈亮.非物质文化遗产传播特点及策略研究[J].淮南师范学院学报,2015(1):22-25.
[2] 严宝平.提供动漫与游戏的IP转化发展研究[J].常州大学学报(社会科学版),2016(5):127-132.
[3] 楼旭东,荣元.论动漫对科普传播效果的影响[J].当代传播,2008(3):117.
[4] 施拉姆,伯特.传播学概论[M].北京:新华出版社,1984.
[5] 麦克卢汉.理解媒介:论人的延伸[M].何道宽,译.北京:商务印书馆,2003.
[6] 周宪.读图、身体、意识形态[M].天津:天津社会科学出版社,2002.
[7] NAPIER,SUSAN J. Anime from akira to princess mononoke:experiencing contemporary Japanese animation \[M\].New York:Palgrave,2001.

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备注/Memo

备注/Memo:
 收稿日期: 2018-06-08
作者简介: 毛辉(1981—),男,四川仁寿人,讲师,硕士,主要从事动漫设计、数字媒体艺术研究。
更新日期/Last Update: 2019-03-12